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Scope: WeWork is searching for a creative agency as the shared-office company emerges from bankruptcy. It spent $14 million on measured media in the U.S. in 2023, an increase from $8 million in 2022.
Publicis Groupe topped the April North American new-business rankings with a staggering lead over its peers — posting $909.3 ...
Horizon Media’s year emulates the sentiment that with big losses come big wins. Amid losses including North American accounts for Petco, Hershey and Little Caesars, Horizon won Paramount Global’s $400 ...
New Delhi: The "Big four" agency holding companies—WPP, Omnicom, Publicis Groupe, and Interpublic Group (IPG)—are locked in fierce competition to secure the Mars global media account ...
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