How To Audit Marketing Processes And Communications
Tapping marketing agencies and consultants to conduct audits can help bring a fresh perspective and objectivity to the ...
How Telecom Marketing Leaders Can Put Customers First And Drive Innovation
The days of simply selling phone plans and devices are long gone. Today’s telecom brands need to focus on customer ...
3 Ways to Create a Standout Exhibit at a Conference or Trade Show
In-person corporate events are back, and they’re bigger and bolder than ever. It’s less of a trend and more of a pendulum swing. After years of going all-in on our digital world, people are seeking ...
The future of marketing is personal—and AI-driven
The artificial intelligence (AI) marketing industry is experiencing unprecedented growth, with projections estimating it to ...
How Microsoft and Pearpop are redefining creator marketing with AI and cultural moments
Microsoft and Pearpop use AI, creators and cultural moments like Art Basel and NYFW to drive awareness and sales for emerging ...
Duke's Fuqua School of Business3d
Marketing’s Strategic Influence Expands, As Does Scrutiny
The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...
destinationCRM.com3d
The Top Marketing Trends and Technologies for 2025: Marketers Balance AI and the Human Touch
In a “2025 B2B Marketing Trends Shaping the Future” report from MarketingProfs, the following trends will continue to shape marketing’s future: Predictive personalization. This involves using ...