The Hidden Cost Of Marketing Silos: Why Channel-Level Analysis Isn't Enough
This siloed approach to marketing measurement isn’t just outdated—it’s actively costing brands money. As privacy changes ...
4SEMR : 5 Analysts Assess SEMrush Hldgs: What You Need To Know
In the latest quarter, 5 analysts provided ratings for SEMrush Hldgs SEMR, showcasing a mix of bullish and bearish ...
Haier Smart Home Will Enhance Profitability Through Supply Chain and Marketing Digitalization
Seasoned home appliance manufacturer Haier Smart Home has been among the top brands globally for the past decade with a stronghold in refrigerators, laundry appliances, water heaters, and air ...
GAIL’s Rs 20 hike in tariff will translate to Rs 3,400 crore per annum: Sandeep Kumar Gupta
Sandeep Kumar Gupta, CMD of GAIL (India), discusses the proposed Rs 20 per MMBTU tariff increase, which could generate Rs 3,400 crore annually. He highlights infrastructure developments, including new ...
Marketing winners and losers of the week
Skincare brand The Ordinary gets in the egg biz, Pepsi makes gains on Coke and Chili’s channels “The Office”—plus, why it was ...