K-Beauty brands have long created lightweight lip tints, and this version by Etude House is the best of the best. It’s ...

Any beauty fan worth their weight in lip gloss knows that packaging has a way of pulling you in (and, yes, often making up a big chunk of the product’s cost). Those sleek, Instagram-ready designs?

Oh My Gloss! comes in six scrummy shades with names to make you drool — think vanilla frost, bubble gum, coral breeze, red ...

Putting on a blush has become a natural part of a make-up routine, but finding one still remains a tedious task. These ...

Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft ...

Tue, March 4, 2025 at 2:56 PM UTC As soon as A-listers hit the red carpet ... instantly attractive pink-nude shade, it makes lips look 93 percent fuller, according to the brand: an effect that ...

A bold pop of color or a subtly sheer tint ... red Fire & Ice one of the most classic lipstick colors of all time; makeup artist Emma Elizabeth likes Cherries in the Snow, a “beautiful pink ...

In a shocking turn of events, the dewy, Skin Tint Foundation ... in my lips and imparts an opaque color with one swipe, no matter which shade I choose (a red, a pink, a nude—you name it)." ...