Kia made a splash when it announced that Laurence Fishburne would revisit Morpheus, his bespectacled, blade-wielding badass character from the Matrix trilogy for a Super Bowl commercial.

Most automakers will be sitting on the sidelines on Super Bowl Sunday, but Kia is mixing things up and running a sweepstakes instead of a commercial. The contest will give four lucky winners a ...

Kia's 60-second "Binky Dad" features a dedicated ... known as the "Electric Slide") plays out loud. Bush's Beans Super Bowl commercial, "Go Bigger," stars NFL legend and brand ambassador Peyton ...

Kia is out to answer life's big questions in its ad for the upcoming Super Bowl.Questions like: Where do babies come from? The spot follows one father as he spins a tale to shield his young son ...

Apparently, driving a Kia makes you young again ... Doritos and Mountain Dew are each known for their memorable Super Bowl commercials, but this year they’re joining forces — and recruiting ...

Kia is also on the outside looking in, joining plenty of other automakers like Honda and Toyota on the sidelines this season. Car and truck Super Bowl ad share has declined in recent years ...

Kia is driving anticipation for its Super Bowl ad with a social influencer-supported campaign that uses IBM Watson's platform to go beyond standard metrics of choosing participants in favor of ...