In today’s cautious-yet-curious consumer landscape, Easter has become the perfect testing ground for this approach. The ...

Restaurants clearly want to make their digital customers feel seen, judging by conversations at the Restaurant Leadership ...

The arrival of marketing campaigns generated entirely by artificial intelligence is inevitable, consultants say.

AI is redefining consumer applications from development efficiency to user experience to go-to-market strategies.

A report from Mastercard found many personalization efforts failing when it comes to resources, strategies and metrics. The post Half of ecommerce brands lack the support to scale personalization ...