L.E.K. Consulting based its Brand Heat Index on a survey of nearly 5,000 U.S. consumers between the ages of 14 and 55. Within product categories and generational cohorts, each brand earns a heat score ...

First there were Crocs, now there’s a mash-up between a sneaker and loafer. Would you wear a snoafer to the office?

Buyers have rated these Hoka shoes 4.4 stars out of five, with many labeling them the "best" and "most comfortable" sneakers ...

Instagram user Costco_DoesItAgain posted that they found “Ladies @hoka now at Costco! $109.99.” The shoes in question are the Hoka Women’s Bondi Sneakers, and it looks like they are available in two ...

Ahem, the cult-favorite Clifton 9's are on markdown!

HOKA is offering big discounts on its fan-favorite Clifton 9 and Bondi 8 running shoes, but inventory won’t last long. With this deal, HOKA customers can get the men’s and women’s Bondi 8 running shoe ...

Just so you know, March is oozing with HOKA deals. Yep! As a seasoned shopper and your go-to HOKA sale expert, I've scoured ...

In their newest release, norda takes it to the next level with a new shoe that offers ‘Speed For A Lifetime.’ With a new campaign geared toward the shoe’s durability and longevity, the new sneaker is ...

The HOKA name and logo outside a store in China. HOKA has since become a golden goose for Decker thanks to the brand crossing over from a niche running shoe to a lifestyle product. HOKA opened a store ...