Branded is a weekly column devoted to the intersection of marketing, business, design, and culture.

KDDI said the service currently supports over 50 smartphone models, including Android and iPhones with satellite capabilities ...

He dominates the electric car and rocket industries—and his name elicits a reaction from just about everyone in business.

The au Starlink Direct service allows au smartphones to directly connect to the Starlink satellite that supports direct ...

Japanese telco KDDI's mobile operator au launched a direct to cell service between satellites and au smartphones. Launched on ...

SpaceX is incentivizing security researchers to identify vulnerabilities within its Starlink satellite internet system through a bug bounty program, offering up to $100,000 for significant ...

Following a mission early on Monday, the first stage of a SpaceX Falcon 9 rocket entered the record books by becoming the first one to launch and land 27 times. The Falcon 9 launched from Cape ...

Launch recap: Scroll down to review live updates from the Monday, April 14, liftoff of a SpaceX Falcon 9 rocket from Cape Canaveral on the Starlink 6-73 mission. Original story: Seconds after ...

The Falcon 9 rocket sent up Starlink 12-25 mission from Space Launch Complex 40 at Cape Canaveral Space Force Station, stated SpaceX. The launch window opened at 3:57 p.m. ET. The 45th Weather ...