Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.

Google's new PMax Usefulness Indicator helps advertisers measure the real impact of search themes on traffic, making ...

Running successful Google Ads can greatly enhance your online visibility and improve your conversion rates. Timing plays a ...

Google's new PMax Usefulness Indicator helps advertisers measure the incremental traffic impact of search themes, improving ...

Google sent out notifications to Google Ads advertisers with upcoming changes to customer match lists. Google will set a new ...

Google Ad Manager and other ad services, including Campaign Manager 360 and Display & Video 360, are experiencing technical issues, causing disruptions for advertisers and publishers. Driving the news ...

After announcing it would be renaming the Gulf of Mexico as the Gulf of America, Google has officially changed on its Maps application.

A suit brought by state attorneys general accusing Google of overseeing a broad scheme of anticompetitive conduct in digital display ...

New Super Bowl commercials take AI from a hidden force to an everyday tool, yet the shortcomings and inconsistencies were hard to ignore.

NEW ORLEANS — A performer who was part of Kendrick Lamar’s Super Bowl halftime show was detained by security after waving the ...