Are you a Meta-first advertiser who is eyeing Google Ads? Learn when, why, and how to diversify your PPC strategy for maximum ...

Meta is offering advertisers early access to ad system updates in return for integrating Google Analytics with their ad ...

Google in a statement on Tuesday said it “runs a fair first-price auction, no matter where the bid comes from.” ...

Government proposes to abolish Equalisation Levy on online ads from April 1, 2025, benefiting digital advertisers.

Meta's pullback offers a strong buy opportunity with AI potential, international growth, and a reasonable valuation. Read ...

Learn how to optimize Google Ads with Performance Max and enhance your advertising strategy for better results.

The search giant is violating the DMA by giving its Shopping, Hotels, and Flights services preferential treatment.

The equalisation levy, introduced in 2016 and expanded in 2020, was aimed at taxing large foreign digital companies– such as ...

The move could bring pricing pressures for local players but also enhance India's attractiveness for foreign investment, note ...

Discover how Meta's India, WhatsApp, and AI businesses are poised to drive growth and boost cash flows, shaping the company's ...

Zerodha’s Nikhil Kamath grills Perplexity AI’s Aravind Srinivas on the AI race—Google or Meta? His unexpected answer might just change how you see AI’s future.

The Equalisation Levy was introduced by the Finance Act 2016 for online advertisement services, provision for digital ...