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Generative AI and multimodality is hyped to transform e-commerce — is it happening? The results of an analysis of 700 vendors ...

Retrieval-augmented generation represents a paradigm shift in AI-powered advertising, bridging the gap between creative ...

At a roundtable chat at CTV Connect in New York City on Thursday, ad executives outlined where AI fits into their workflows ...

Artificial intelligence is already improving this business' financial results, but there could be a lot more to come.

Don't be fooled by content on social media. These subtle red flags will tell you if what you're seeing is fake.

Taz Patel joined Perplexity in December as head of advertising, just a few weeks after it began experimenting with ads on its ...

The process of setting up curated PMPs for bespoke audiences and vetting what inventory gets included can be time-consuming ...

Meta has introduced new disclosure laws for political advertisers asking them to reveal use of AI in their content ahead of ...

Connected TV (CTV) advertisers aren't sold on generative AI just yet. While some brands are experimenting with AI-powered creative and optimization tools, ad buyers remain wary of handing over ...