The article outlines LG's new global strategy as a smart life solutions company. Vice President Hyoeun Kim discussed to ...

Hitachi has unveiled a new visual identity that places digital at its core, representing the brand's future-proof evolution.

Woodwork Amsterdam approaches branding with a different mindset. Koppejan describes its role as that of a 'syrup' in a ...

Wanstor, a leading Managed Service Provider (MSP) in the UK, is thrilled to announce the launch of its new brand identity and ...

Weleda refreshes its brand identity, reaffirming its Swiss roots to appeal to new audiences and strengthen its premium positioning. First comprehensive revision of the Weleda logo and visual brand ...

Campaign Middle East speaks to Aleksandar Derbogosijan, Creative Director & Brand Architect at instashop for insights into the company's rebrand.

In 2025, dupe culture has fully taken hold. Here’s what to know about the drivers for consumers — and how brands can deal ...

Channel 5 is rebranding as 5 to encourage viewers to “reappraise” its programmes. The channel, which launched in 1997 and is now the UK’s third biggest commercial TV station, has rolled out a ...

A logo is more than just a design; it’s the visual identity of a brand. Traditionally, businesses had to hire professional designers or agencies, investing significant time and money into crafting the ...

Here are 5 prominent celebrity cannabis brands that have made significant waves: ...

As Cultural Power takes centre stage as M+C Saatchi Group launches new AI-powered diagnostic tool and bold new brand identity ...

They started as kids from West Philly just trying to make it out. Drill rap, and the pull of fame and money, left nearly a ...