This year’s dominating sales trends and technologies build on the growing use of artificial intelligence, which is becoming more impactful in 2025. In addition to AI, sales organizations are enhancing ...

So, what do you actually do?” I get quizzed on this all the time! Here’s my journey on how I have experienced Delivery Coaching  and its evolution over the years and what a day in the life of a ...

Bebang was a humble neighborhood halo-halo store before a businessman originally from Lebanon helped run it and took it to ...

ICICI Lombard’s Sheena Kapoor talks about the evolving marketing landscape, key BFSI trends, campaign strategies, the role of AI in personalisation and customer engagement, and more.

When you start running a recruitment agency, it doesn’t take long until you realise that essential recruitment software is ...

Uplatform has announced the release of its latest guide, "Player Journey: Maximizing Profitability at Every Step of the CJM." ...

The shift toward a unified customer lifecycle can’t be done at a surface, optics-only level. A cross-department meeting or ...

The way buyers make decisions has changed dramatically. They are more informed, take a digital-first approach and expect ...

The truth is that often potential buyers need trust and the right timing before they commit to making a purchase. And that is ...

Leah Jackson is the forward-thinking, innovative group director of commerce strategy at GroupM. In her role, Jackson ...

Embedded in the CARE pillar of our strategic plan, we aim to become number one in customer satisfaction for our products and ...