A controversy arose online last week over an image created with artificial intelligence and attached to the Sonoma County Fair’s announcement of this summer’s slogan for the event.

Storied names of the global ad industry, like JWT and Leo Burnett, are vanishing as AI storms the world of business. But consumers still behave the way they did and the art’s basics remain the same.

Carl’s Jr. has updated its old sexualized marketing strategy with an ad starring influencer Alix Earle, years after the burger chain stopped making suggestive ads and promised to focus more on ...

Producers attending the Minnesota Pork Congress have a lot of questions regarding Farm Legislation and where we currently stand when it comes to getting a new Farm Bill completed.

Montana Senate Passes Bill That Would Make Physician-Assisted Suicide Illegal Bud Light, Still Grappling with the Consequences of Embracing Progressive Politics Mainstream Media Mislead on a ...

Coltrane, a jazz virtuoso who devoted much of her life to a spiritual journey, is a beacon for today’s artists. An exhibition at the Hammer Museum shows why. By Siddhartha Mitter A jury found ...

The last few days our markets have been reacted to the uncertainty of all the tariff talks, so today, I get a run down on how ...

Listen all week to New Hampshire in the morning with Neal and Marga for your chance to win a pair of tickets to see the ...

On a quiet winter weekend at the box office, DreamWorks Animation's "Dog Man" chased its own tail, repeating as the top movie ...

That’s the magic of great storytelling in advertising. For decades, brands have been using storytelling to connect with audiences. From emotional sagas to humorous sketches, the best ads don’t just ...

Print advertising remains a powerful asset for marketers when used. But it takes inspired creative work to captivate audiences. Print ads must elicit emotion and interest to stand out. When working ...

MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media.