PubMatic's CTV Business Doubles, Now 20% of Revenue
PubMatic (NASDAQ: PUBM) held its fourth-quarter and full-year 2024 earnings call on February 27, 2025. The advertising ...
Bell Media9d
Second Chances and New Beginnings: Season 3 of CTV Original Drama SULLIVAN’S CROSSING Premieres April 27
Tags: @CTV_PR, @CTV, @TheLede_ca, #SullivansCrossing TORONTO (March 4, 2025) – Following the breakout success of the first ...
exchange4media10d
CTV & retail media synergy accelerates ad spend boom
Retail media spending in India is set to grow at 25% CAGR, to an audience that is expected to reach close to 60 million CTV ...
Business of Apps6d
Beyond performance marketing for CTV: Streaming big opportunities for mobile apps
Nearly 9 out of 10 US households own a Smart TV, allowing access to a wide variety of streaming content and services. Not surprisingly, Connected TV (CTV) advertising is gaining remarkable momentum ...