LLMs are great – until they start guessing. Plug your PPC data directly into generative AI for grounded, strategic campaign ...

Generative AI (GenAI) is rapidly transforming B2B marketing with its ability to accelerate content creation with text- and image-generating power. GenAI enables scalability, faster content production, ...

Zach Kitschke is Canva’s global CMO, and as employee No. 5, he has played a pivotal role in building the Canva brand over the ...

Marketing analysts are evolving from report builders to strategic advisors. Uncover how AI, automation and data ...

Defining AI’s role. Without clear guidelines, AI use in marketing becomes chaotic, which leads to disjointed messaging and potential compliance risks. Human oversight matters. AI speeds up content ...

Fresh from the Dominican Republic, newly tanned Microsoft bosses tell B&T that GenAI sadly doesn't respect island time.

As Hollywood grapples with the upheaval of current AI tools -- from writers striking over machine-generated scripts to VFX ...

The first day of Brighton SEO 2025 shed light on exactly how Google - and search - is evolving in 2025, and what search ...

Cloud providers are building castles in the sky while enterprises struggle with fundamentals. The gap between AI hype and ...

Large language models and small language models will play different roles in ensuring that we deliver valuable generative AI applications at cost-effective levels.

Kling AI, a cutting-edge tool for generating imaginative images and videos using state-of-the-art generative AI techniques, held its “From Vision to Screen” Model 2.0 Launch Event in Beijing on April ...

The brand-new Multi-Elements Editor feature was unveiled by Mr. Zhang Di, Vice President of Kuaishou and Head of Kling AI, at ...