The WTA has unveiled a new brand identity to signal a fresh chapter in its storied history. The tour's commercial arm WTA Ventures developed a new logo and slogan-"Rally the World"-to bring greater brand awareness to the tour and its athletes,

Coco Gauff honors Venus and Serena Williams with beaded braids, opening up about B hair perception, and its influence on tennis for Black History Month

Naomi Osaka still has plenty to give to tennis. Despite being a four-time Major winner and a former world No. 1, Osaka has three dreams she wants to achieve. The Japanese tennis star is gearing up to return at Indian Wells after retiring injured during last month’s Australian Open.

Naomi Osaka's 2025 season, which started with a promise, soon met an unexpected diversion. The post Naomi Osaka Dazzles in a Whole New Look as She Enjoys the Perfect Time Away From the Courts appeared first on EssentiallySports.

"Whether it’s box braids, twists, or my natural hair, it’s a form of self-expression that I’m really proud of," Coco Gauff once said, and she continues to embody that pride with every new look. The post After Iconic Serena & Venus Williams Tribute,

Serena Williams dominated the sport, bagging 23 Grand Slams and 73 titles. The post Black History Month: Coco Gauff Salutes Tennis Pioneer Althea Gibson’s Groundbreaking Legacy appeared first on EssentiallySports.