XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...

Kimberly-Clark's Poise is one of many female-targeted brands planting a flag in the Oscar telecast, airing Sunday on ABC.

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network ...

Super Bowl commercials featured positive messaging about women and girls in sports. Representation of women athletes in media ...

I’m still not over the Nike and Dove Super Bowl commercials. I’ve had them on YouTube replay more times than I can count. Nike chose to exclusively celebrate women athletics with its 60-second ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

New York, Feb. 25, 2025 (GLOBE NEWSWIRE) -- New York – February 25, 2025 – ABX Advertising Benchmark Index™ and ANA SeeHer™, partners and co-developers of GEM®, (the Gender Equality ...

Super Bowl commercials featured positive messaging about women and girls in sports. Representation of women athletes in media, especially in a positive light, is crucial for young girls.