A new flavor of ice cream is causing quite a stir, that’s because it’s said to taste like breastmilk. The baby brand known as Frida is behind the cold and sweet creation as a marketing gimmick to coincide with the release of its new 2-in-1 Manual Breast Pump.

Frida’s Breast Milk Ice Cream isn’t made with actual breast milk — that’s not USDA approved! — but the brand assures that it will be a “pitch perfect representation of the sweet, creamy, nutrient-packed goodness” of breast milk. It allegedly tastes sweet and nutty with a hint of salt.