Justin Bieber and Hailey Bieber are focusing on each other. Amid an onslaught of chatter about Justin's mental health, the ...

The degree to which social media engagement translates into sales for businesses has been an open question. In many cases, it ...

South Carolina commit and Overtime Elite MVP Eli Ellis takes a jab at Clemson on social media after their NCAA tournament ...

In the lead-up to the first round of 2025 March Madness, Barstool Sports accounts on both sides of the court have turned ...

Ram Kapoor and Gautami Kapoor’s playful social media banter has gone viral, with Gautami recreating her husband's weight loss transformation.

This initial post might have seemed like typical social media banter, but Kanye followed it with a video clip of Knowles appearing on “The Jennifer Hudson Show,” captioned with “Game finna ...

The Evolution of Football Commentary With the rise of social media, particularly short video platforms like Douyin, fans' voices have diversified in their transmission. The video titled "Another Day ...

A new study led by Ashutosh Bhave, an assistant professor of marketing at the University of Arkansas, suggests that playful ...

Ram Kapoor and Gautami Kapoor entertained Instagram followers with hilarious social media banter. Gautami trolled Ram by recreating his viral weight loss transformation video, leading to a playful ...

A case study reveals that a little banter on Twitter, now known as X, between rival fast-food brands led to a 426 percent increase in online searches and a 54 percent increase in offline sales for the ...