For years, social media users have shared what they describe as Netflix's original logo featuring black lettering and a purple gradient cinema reel that swirls around a serif font. The word ...

As tastes and trends change, some brands change their logos to keep up, or realize that their original vision may not be representative of what they want their most public image to be. Here are ...

The logo they used in 1958, however, eschewed the idea of timelessness in an attempt to seem futuristic. Amazon's original logo lacks the subtlety of its current "A to Z" design. Instead ...