Pogosova will be driving the country’s commercial agenda to develop IKEA India’s position in the market, grow the customer base and secure a seamless & positive customer experience ...

The retailer flips its global strategy in India, launching online-first to tap into digital-savvy shoppers and decode evolving consumer preferences.

With a clever twist, each billboard ends with the tantalizing line, “ikea.india is typing...,” leaving viewers anticipating the brand's next move.

Swedish furniture giant Ikea is looking to ramp up its investment in India as it expands its presence in the country, according to Susanne Pulverer, CEO of Ikea India. The company is set to launch ...