As millions gather at the Maha Kumbh Mela for a spiritual awakening, brands are using the event to connect with attendees through on-ground activations and awareness campaigns. From food and ...

The Maha Kumbh is a complex, deeply spiritual experience, and for brands to make an impact ... spiritual organisations create entire ecosystems within the Mela—offering accommodation, food, guided ...

said Prashant Sachan, founder, Sri Mandir. KDM, a mobile accessories brand, set up 90 mobile charging stations at the Maha Kumbh Mela to provide charging support for devotees. These stations ...

Major household brands saw ... everything from food and clothes to prayer items, flowers and festival memorabilia. Sanjeev Singh, from Adityanath’s office, says the Kumbh Mela made global ...

This is to ensure hygienic food is being served to pilgrims in Prayagraj. Read on to know more. The Maha Kumbh Mela 2025, one of the world's largest religious gatherings, commenced in Prayagraj after ...

At the Kumbh Mela, people enthusiastically extend help-offering water, food, or prasad from saints. Receiving prasad through the Ganga is considered a divine blessing. This culture of generosity ...

The Maha Kumbh Mela, one of the most sacred events in Hinduism ... as numerous eateries and food stalls cater to the surging crowds. Stalls selling Rudraksha beads, saffron garments, holy books ...

There were also luxury tents for wealthy pilgrims, with bathrooms, food and even heating. Pilgrims came to the Kumbh Mela by the millions. Entire villages of devotees, families and friends ...

He also shared that Kumbh Mela benefitted several sectors. The event also generated Rs 40,000 crore in the hotel industry, Rs 33,000 crore in food and daily essentials, Rs 1.5 lakh crore in ...