With a media budget of around Rs 850 crore, Dabur would be looking to benefit from the rub-off effect by promoting its ...

Created by Mixed Route Juice, the campaign has been brought to life with influencer engagements, on-ground activations, ...

At present, Dabur operates in the beverage category with its Real and Real Activ range of fruit juices and nectars. While the Rs 14,000-crore domestic soft drinks market — dominated by ...

made with 100% pure fruit juice and has no added sugars and preservatives,” stated a press release. Monisha Prasher, Marketing Head - Beverages, Dabur India Limited said, “Real has been ...

The unit will manufacture a range of food products, Ayurvedic medicines and health supplements, the maker of Vatika hair oil, and Real Juice said. Dabur operates 14 manufacturing plants in India ...