A branding expert and reporter explain what Burger King is trying to say with its new logo. Photo illustration: Ryan Trefes News moves fast, and there's not always time to untangle the complex ...

The idea to center the brand's new look around the Whopper came from a logo redesign ... Whopper stripes with Burger King, which I think speaks for itself about our design." Now, the Whopper ...

McDonald's. Arby's. Wendy's. Burger King. Jack in the Box. In-N-Out and more all use the color red heavily in their logos, why? The answer goes back thousands of years. Following is a transcript ...

The interior has signature design elements such as the new ... The modern, eye-catching exterior features a large Burger King bun logo and a “Home of the Whopper” wall.

Ribbon-cutting ceremony held in honor of the new Burger King Sizzle redesign at 303 Pearman Dairy Road on March 20.