And people who stayed in those places found those places not by searching online travel sites or even calling a toll-free phone number but thanks to bright neon signs, like the one in front of the ...

This mimics the most illuminated part of neon lights, making it appear brighter than the rest. That harsh, bright center of the sign is what really grabs your attention. More from News Following ...

For decades, Hong Kong has been known for its bright neon signs. The signs started as a form of advertising, but they quickly became a popular symbol for the city. Big brands and department stores ...

The neon sign Alex Eftekhar just had installed on the ... He also plans to enjoy his bright new neon. “I was trying to find something vintage for the top of it, and it was harder than I thought, ...