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A press release’s headline is one of its most important required features. A well-written headline should be as descriptive as possible within Business Wire’s 250-character limit (including ...

Source: Hyer, R.N., & Covello, V.T. (2005). Effective media communication during public health emergencies: A WHO handbook. Geneva: World Health Organization. Sample ...

MarketersMEDIA pulls together years of real press releases into a single, action-ready hub—featuring 24 examples and instant-access guides ...