Featuring your company name, embellished with a little color and perhaps a few graphic touches here and there, your logo is your company's most important design element because it's the basis for ...
To find out, C+R Research examined the important logo changes of 13 well-known brands: Starbucks, Apple, Google, Amazon, Levi's, Microsoft, Dell, Twitter, Nike, Coca-Cola, IBM, Shell, and Airbnb. As ...